Tag Archives: social media

How to Take Perfect Social Media Profile Photos

Posted by December 16th, 2015

A picture is said to speak a thousand words, and determining the best visual to use for your social media profiles can be a daunting task. Below, book marketing and publicity experts share tips and best practices to help writers and authors literally put their best face forward, across different platforms.

How to Take Perfect Social Media Profile Photos

Selecting the Best Picture for Social Media Profiles

  • Make sure the picture represents both you and the content of your work. If you’re a YA author, you might dress casually, while a business author might be best represented wearing business attire and a cookbook author in her kitchen.
  • Make yourself, not the background, the focus of attention. Select a photo that shows your face clearly and doesn’t surround it with a complicated backdrop, which can be distracting. Always make sure the photo is well lit.socialphotos24

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7 Ways to “Put Yourself Out There” as a Writer

Posted by December 15th, 2015

Was there ever a more generic piece of advice to writers than “put yourself out there”? I hear this constantly, and yes, I often say it myself. typing with nib smaller

It’s worth investigating what it really means to “put yourself out there as a writer.” Which writers are putting themselves out there, what does that look like, and how can other writers follow their example? Continue reading

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VIDEO: 5 Golden Rules of Social Media for Authors

Posted by November 23rd, 2015

Watch now: Book Country member Andrea Dunlop, social media and marketing director for Girl Friday Productions and author of the novel LOSING THE LIGHT, shares the 5 Golden Rules of Social Media for Authors.

5 Golden Rules of Social Media for Authors

1. If you’re an author, marketing is part of your job.
2. Marketing is all about community.
3. Consistency is key.
4. Check your karma.
5. Do what you like.

Go here to learn more about how Girl Friday Productions works with authors like you, and check out more videos on the BookCountryTV YouTube channel.

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TONIGHT at BookCourt: “Building a Writing Community Online + Off”

Posted by October 28th, 2015

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TONIGHT
Wednesday, October 28th
7pm
BookCourt
163 Court Street
Brooklyn, NY

The most daunting task for aspiring and emerging writers can be building and growing their writing community online and off. Danielle Rayman of Pinterest and Lucy Silag of Book Country will share how social media and online writing communities can be tools for getting your work into the hands of agents, publishers, and readers. Julia Fierro, founder and director of the Sackett Street Writers’ Workshop; Maris Kreizman, of Kickstarter and SLAUGHTERHOUSE 90210 (the Tumblr and new book); and Andrew Unger of BookCourt provide insight into how being a part of a local “writers” scene has real value when it comes to taking your writing to the next level.

This NYC writers event is free and open to the public.

RSVP to the event on Facebook. Continue reading

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An Interview with Book Maven Maris Kreizman

Posted by October 27th, 2015

Maris KreizmanIt’s so exciting to have Maris Kreizman visit the blog this morning! Maris is the author of the new book SLAUGHTERHOUSE 90210, a visual mashup of great literature and pop culture. Those of you who came to our “Uncoventional Paths to Publishing” panel at the Slice Literary Writers’ Conference 2015 will recognize Maris from our lineup of speakers: She’s a maven of books, publishing trends, and an incredibly active member of writing and reading communities online and off.

Lucy Silag: You began your career as an editor. What was your favorite part of working in publishing?

Maris Kreizman: I loved being an editor because it allowed me to guide a book in every stage of the process from its earliest drafts to its final incarnation. I loved being able to connect with writers and to be the biggest advocate for my authors, both in-house and otherwise.

LS: Now you are the publishing-outreach lead at Kickstarter. Tell us more about how you help writers in this role.

MK: There are so many different ways for writers to use Kickstarter. Writers are using Kickstarter to plan literary events and book tours, and funding book and magazine-related works from apps to zines. And I’m helping writers and publishers to set up great Kickstarter projects to help them make the most of the platform.

LS: Congratulations on the release of your book SLAUGHTERHOUSE 90210! Tell us about the genesis of this book.

Slaughterhouse 90210 coverMK: Thank you! I was bored at work, which is how many genesis stories about creative projects start, I think. It was 2009. My friend told me that I should start a Tumblr where I could post quotes from literature–I had a stockpile. And I thought, a blog featuring book quotes on their own sounds boring! But I was scrolling through my dashboard and saw a photo of Joan from Mad Men and thought, “Hmm, adding a photo from a TV show to the top of that quote would be way more interesting, and would make the post more about how the image and the text intersect and speak to each other.”

 

LS: Of all the social media platforms, why was Tumblr the right fit for SLAUGHTERHOUSE 90210?

MK: Tumblr is so easy to use! And more importantly, Tumblr is all about community. There’s a very strong group of people who love books on Tumblr, and I was able to find them and interact with them. The fact that Tumblr allows users to follow the blogs they love and also to reblog and add comments was integral to the success of Slaughterhouse 90210. I knew it was catching on when I saw that Tumblr users were having their own conversations about it. Continue reading

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VIDEO: 5 Mistakes Every Writer Should Avoid

Posted by September 21st, 2015

Become a savvier author in 15 minutes!

In this video tutorial, editors Meghan Harvey and Christina Henry de Tessan share the 5 Mistakes Every Writer Should Avoid:

  1. Don’t forget your reader.

  2. Don’t fly blind.

  3. Don’t rush the process.

  4. Your editorial team is on your side.

  5. Don’t wait to build your audience.

Take a seat and get schooled on how you can avoid these mistakes as you work to reach your writing goals.

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How to Use Facebook as an Author Before You Have Published a Book

Posted by August 11th, 2015

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Trust us, you don’t want get started with social media a week before your book comes out. In fact, many writers nowadays have a presence on Facebook and other platforms before they even have a publication date for their title.

Create a fan page. Reference our previous post on how to set up a brand new Facebook fan page. It’s important to reiterate that while you can let people follow your personal profile, it’s preferable to create a page that is exclusively devoted to your author persona, where you can post news and updates about your publications. Put some thought into what you call the page as it will be your online home in the literary community. You can use the title of your book or a variation of your name. We recommend that you simply use your full name and be sure to select the Artist, Band or Public Figure page category and choose the Author designation. Once you do that, the word “Author” will appear under the name of the page as you can see in the below examples. Because of this description and its strategic placement, you don’t need to add “writer” or “author” in the author page name.

Examples

Cultivate good social media habits. Take the time to reflect on what kind of content you want to share on your page. As with any type of writing, you’ll needto fine tune your social media voice and get used to talking to potential readers in a way that feels authentic to you and is a correct reflection on your work as a writer. Figure out how frequently you want to post. Experiment with different types of content and assess the results. Read a book on social media for more ideas! It takes time and consistency to hammer these details out–and you won’t have the luxury to truly focus on building a social media brand for yourself once your book hits the shelves. Continue reading

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How to Host a Successful Live Facebook Q&A

Posted by July 27th, 2015

Facebook-QAOne of the advantages of having a Facebook Page is that you can host a Live Q&A for your fans. It’s easier to set up and moderate than a Twitter chat, and you can get some great engagement out of it. All you have to do is to post a status inviting your audience to ask questions about your book or writing, and then use the Reply feature on Facebook Pages to answer each individual question.

As you may know, only a fraction of the people who’ve liked your author Page see your posts at any given time, so you’ll need to do some pre-promotion to make the most out of your Live Facebook Q&A.

Create a Facebook event for the Live Facebook Q&A. Do so at least a couple of weeks in advance so that you can spread the word early. People who RSVP will get a reminder to join on the day of the event. Choose the start time for it wisely, when most of your fans will be able to join the conversation—for an hour around noon or in the evening. Spruce up the event page by adding a promotional image and some information about yourself and your book to the event details.

Promote the event link on other social media channels. Don’t forget to mention the time, including the time zone, date, and social network (Facebook) for the event. Send a couple of additional reminders right before you kick off the Q&A. Continue reading

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Agents to Follow on Twitter

Posted by May 19th, 2015

Literary agents are incredibly active and forthcoming on Twitter, sharing advice about querying, breaking into the publishing industry, and building an online author platform.

Follow agents on Twitter to learn what genres agents are searching for and what agents look for in a great manuscript. Some agents even share critiques of manuscripts on Twitter, giving you a first-hand look of how they determine which manuscripts to accept or reject.

Agents to Follow on Twitter

Agents to Follow on Twitter

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Authors to Follow on Twitter

Posted by May 12th, 2015

Here on the Book Country blog, we’ve talked a lot about the opportunities there are for writers and authors on Twitter. At conferences, most of the questions I get from writers have to do with social media, especially Twitter. Folks always say, “I know I need to get on Twitter. But I don’t really know how.” It’s clear that most writers don’t struggle with the act of signing up for Twitter. Like most websites, registration on Twitter is easy. (See our post Twitter for Beginners if you need help.) More often, I hear that writers don’t quite know how to jump into the conversations Twitter is known for. They know that they are supposed to be tweeting–but what are they supposed to be tweeting?

One of the best ways to get started using Twitter is to follow other authors. You want to create your own voice on social media, of course, but using the example of other authors will help you get a feel for how to be authentic, informative, and fun–all the while getting attention for your work in a way that won’t turn off readers. When you have a group of authors to follow on Twitter, you’ll also get to see how they use this social network to engage with the writers they admire.

Elizabeth Gilbert on TwitterChloe Neill on TwitterAndrea Dunlop screenshot with frame Continue reading

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